GBW Group Shines at 2026 IPPE: Connecting the Future of Global Livestock with Innovation
From January 27 to 29, 2026, the International Production & Processing Expo (IPPE), a premier global event for the livestock and feed industry, was held in Atlanta, USA. As a leading enterprise in China's microecological and enzyme preparation sector, GBW Group made a grand appearance at the exhibition, showcasing its cutting-edge feed additives and systematic solutions to the global industry. The group engaged with industry partners worldwide to foster collaboration and seek mutual growth.
During the expo, GBW Group's booth became a center of attention, attracting clients and professionals from North America, South America, Europe, Asia, and beyond. The group highlighted its core products, including heat-resistant phytase, protease, compound enzymes, as well as integrated application solutions for microecological preparations and biological raw materials. These offerings provided practical support for improving feed efficiency, enhancing animal health, and addressing localized raw material challenges. Many clients shared positive feedback on the improved feed-to-meat ratio and enhanced production performance after using GBW products, leading to multiple rounds of in-depth technical discussions on-site.
Innovation is the core driving force of GBW Group. The company allocates 10% of its annual sales revenue to research and development, maintaining a high-level scientific team comprising nearly 30 doctors and over 100 master's degree holders. This continuous investment drives product and technological upgrades. The R&D model, spanning from the laboratory to farm applications, ensures the leading performance of GBW products and provides a solid foundation for meeting the diverse needs of different regions worldwide.
IPPE served not only as a display window but also as a platform for exchanging ideas. GBW Group's technical experts and market team seized this opportunity to engage in in-depth discussions with global peers on sustainable development topics such as precision nutrition, emission reduction, energy conservation, and antibiotic-free farming. The group's advocacy of using biotechnology to enhance resource utilization efficiency and promote green farming resonated with many international partners.
The successful appearance at IPPE marks a critical step in GBW Group's strategy to deepen its global footprint. In recent years, the group has not only established a strong presence in the Asia-Pacific market but has also steadily expanded its network and brand building in emerging markets such as Europe, America, and Latin America. Moving forward, GBW Group remains committed to its vision of "becoming the most customer-valued biological solution provider." The group will continue to integrate China's innovative expertise in biological preparations with the practical needs of the global livestock industry. In collaboration with industry peers, GBW aims to explore new pathways for efficient, green, and sustainable development, contributing Chinese wisdom to propel the global feed and farming industry into a new era.
